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Forwarding information, retweeting, re-posting, sharing
Sharing information and raising awareness through social media or other messaging systems
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The Power of Social Media Activism
A study in 2015 showed that people who casually like or retweet political content online do have an impact. Those who express their support for causes online are dismissed as ineffectual and dubbed "slacktivists". The study - conducted by researchers at the University of Pennsylvania and New York University - showed that online activists' social networks increase the likelihood of others joining in the cause.
Tactic Categories:
Acts of Expression
Protest/Appeal
Medium of Electronic Communication
Mass Action
Coercive &
Persuasive